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Move beyond 'Trust The Process' and
'One-Size-Fits-All' coaching methods.
Welcome to USA Physique, where IFBB Pros and Judges Chet and Natalie Nichols lead the way. Our science-driven, individual-centric coaching approach, enhanced by the diverse insights of our experienced team and advisory board, combined with proven old-school methods, has led 97% of our athletes to Top-Five finishes, division victories, overall titles, and Pro Cards.
We challenge the status quo by moving beyond the vague 'trust the process' mantra by encouraging questions and providing clear answers. We aim to ensure you're not just following your individual-centric plan, but actively understanding and contributing to your own success
Dive into the world of personalized fitness with USA Physique's diverse range of online coaching plans. Each program is expertly crafted to align with your unique goals – whether you're gearing up for a bodybuilding show, curious if competing is for you, aiming to transform your physique, or simply seeking a healthier lifestyle.
Explore our services and discover the ideal plan to power your fitness evolution.
Dive into the world of personalized fitness with USA Physique's diverse range of online coaching plans. Each program is expertly crafted to align with your unique goals – whether you're gearing up for bodybuilding show, curious if competing is for your, aiming to transform your physique, or seeking a healthier lifestyle.
Explore our services and discover the ideal plan to power your fitness evolution.
Introducing our e-book on Macro Counting! This guide takes you well beyond the basics of macro counting. Learn how to adapt your nutrition plan to your weight changes, dive deep into the specifics of cheat days versus refeed days, and an in-depth explanation of the Metabolic Factor. Backed by over 60 cited scientific studies and articles, you won't just be following a diet; you'll learn and understand the underlying principles that make it effective.
I have been working with Natalie & Chet for over a year, I've made huge progress, and learned so much along the way. They are extremely knowledgeable, professional, and thoroughly answer all my questions.
I just love USA Physique. Since the beginning, not only have they always answered my questions, they encourage them. You are more than a number to them and I would not be an IFBB Pro without them.
Chet & Natalie helped me prep for my very first bikini show in which I took first place in 5 categories including the overall. I love their openness and how they encourage questions rather than just “trusting the process.”
I started with USA Physique a year ago. In my first year competing at the national level, I placed top 5 twice. This is beyond anything I could have achieved on my own or even thought possible.